FOR IMMEDIATE RELEASE: October 28, 2013

DALLAS/FORT WORTH – On the November episode of KERA’s CEO, host Lee Cullum talks with Brian Schultz, owner and CEO of Studio Movie Grill. Schultz tells how persistence with movie distributors paid off in getting first-run films at the dine-in movie theater. “I did everything I could. I used every skill I have. I called in every favor, every friend,” Schultz says. He also explains how relying on analytics helps his team streamline productivity and gauge growth opportunities. “It’s interesting  how you can really predict who’s going to come, what time of day they might be coming, and – for our kind of business – what they might eat and drink,” he says. Learn how Studio Movie Grill lures patrons to linger long after the credits roll.

KERA’s CEO features insightful discussions with successful North Texas business leaders from the corporate and not-for-profit sectors about what it takes to make a company successful in today’s global marketplace and changing economy. The November episode featuring Brian Schultz airs at 7:30 p.m. Friday, November 1, 2013, on KERA TV with rebroadcasts at noon Sunday, November 3, 2013, and 10:30 p.m. Monday, November 4. CEO also can be heard at 5:00 p.m. Sunday, November 3, 2013, on KERA 90.1 FM. Following the initial on-air broadcast, the half-hour program will be available on www.kera.org/ceo. Previous CEO episodes are available on demand at www.kera.org/ceo.

CEO is sponsored by Executive Education at the Naveen School of Management, The University of Texas at Dallas, Hodges Capital Management and Sewell Automotive Companies. More information about Studio Movie Grill can be found at www.studiomoviegrill.com.

ABOUT BRIAN SCHULTZ

Brian Schultz is the founder/owner and CEO of Studio Movie Grill, a modern in-theater cinema-dining concept combining first-run movies with table service restaurants.  Schultz is credited as the leader and innovator of this growing segment of the exhibition industry. He championed and won the ability to show first-run movies for his Movie Grill concept 15 years ago, opening the original Studio Movie Grill in 2000. Schultz, who received a Bachelor of Science in Business Finance from California State University, is a founding member of the Young Entrepreneurs Organization.  He was most recently the recipient of the 2013 Regional Ernst & Young Entrepreneur of the Year®. He is currently a member of YPO and Conscious Capitalism. Previously, Schultz worked in the political sphere as an aide to the late United States Senator from Pennsylvania, Arlen Specter.

ABOUT CEO

Host Lee Cullum conducts insightful discussions with successful North Texas business leaders from the corporate and not-for-profit sectors about what it takes to make a company successful in today’s global marketplace and changing economy. CEO episodes are available on-demand at www.kera.org/ceo.

ABOUT KERA

KERA is a not-for-profit public media organization that serves the people of North Texas. The station broadcasts to the fourth-largest population area in the United States. KERA produces original multimedia content, carries the best in national and international public television and radio programs, and provides online resources at www.kera.org. The station’s extensive coverage of the arts can be found at www.artandseek.org. KERA-TV broadcasts on Channel 13.1. KERA WORLD broadcasts on 13.2. KERA-FM broadcasts on 90.1 in Dallas/Fort Worth/Denton, 88.3 in Wichita Falls, 100.1 in Tyler and 99.3 in Sherman. The music station KXT 91.7 FM is also streamed online at www.kxt.org.

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