This October on KERA’s CEO with Lee Cullum

DALLAS/FORT WORTH – On the October episode of CEO, Satori Capital Managing Partner Sunny Vanderbeck tells host Lee Cullum how the private equity firm helps companies steer clear of common roadblocks to growth and explains why they look to invest in companies with a conscience. “(Satori Capital believes) profits aren’t a reflection of what you can get away with, what you can extract, but they’re a reflection of the value you create for a customer, for the community you’re in, for your employee,” he said. Vanderbeck also predicts business trends he says will be revolutionary.

KERA’s CEO features insightful discussions with successful North Texas business leaders from the corporate and not-for-profit sectors about what it takes to make a company successful in today’s global marketplace and changing economy. The October episode featuring Sunny Vanderbeck airs at 7:30 p.m. Friday, Oct. 3, on KERA TV, with rebroadcasts at noon Sunday, Oct. 5, and at 10:00 p.m. Monday, Oct. 6. CEO also can be heard at 5 p.m. Sunday, Oct. 5, on KERA 90.1 FM. Following the initial on-air broadcast, the half-hour program will be available on www.kera.org/ceo. Previous CEO episodes are available on demand at www.kera.org/ceo.

CEO is sponsored by Executive Education at the Naveen School of Management, The University of Texas at Dallas, Hodges Capital Management and Sewell Automotive Companies. More information about Satori Capital can be found at satoricapital.com.

ABOUT SUNNY VANDERBECK

Prior to co-founding Satori Capital, Vanderbeck co-founded and served as Chief Executive Officer of Data Return, a leading provider of managed services and utility computing. As CEO for eleven years, Mr. Vanderbeck led the company through all phases of growth and transformation. The company sustained 40 percent quarter-over-quarter growth and reached $50 million in revenue after only three years.

Vanderbeck also has served as a Team Leader at Microsoft, where he focused on supporting Microsoft’s largest clients and partners, and as a Section Leader of the 2nd Ranger Battalion in the U.S. Army (U.S. Special Operations Command). Leveraging his expertise in strategy, operations and capital allocation, Vanderbeck is actively engaged with several private businesses as an investor, advisor and board member. Additionally, he is a member of Young Presidents’ Organization (YPO) where he served as the North American Co-Chair of the organization’s Corporate Social Responsibility Network.

ABOUT CEO

Host Lee Cullum conducts insightful discussions with successful North Texas business leaders from the corporate and not-for-profit sectors about what it takes to make a company successful in today’s global marketplace and changing economy. CEO episodes are available on-demand at www.kera.org/ceo.

ABOUT KERA

KERA is a not-for-profit public media organization that serves the people of North Texas. The station broadcasts to the fourth-largest population area in the United States. KERA produces original multimedia content, carries the best in national and international public television and radio programs, and provides online resources at www.kera.org. The station’s extensive coverage of the arts can be found at www.artandseek.org. KERA-TV broadcasts on Channel 13.1. KERA WORLD broadcasts on 13.2. KERA-FM broadcasts on 90.1 in Dallas/Fort Worth/Denton, 88.3 in Wichita Falls, 100.1 in Tyler and 99.3 in Sherman. The music station KXT 91.7 FM is also streamed online at www.kxt.org.